VTVicki Tomich

CASE STUDIES

Turning complex product problems into clearer decisions, stronger products, and shipped outcomes.

Three stories about seeing opportunity, shaping the product strategy, and carrying it through from ambiguity to launch.

01

DATA · PLATFORM · AI

Reframing a platform-first strategy for an AI-disrupted market

Developed a portfolio model for positioning data, APIs, SaaS, MCP, and AI-driven experiences around changing customer consumption patterns.

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02

PRODUCT STRATEGY · COMMERCIALIZATION

Seeing the bigger product opportunity inside a data transformation

Reframed an incremental data request into a new payer-intelligence experience with early commercial traction.

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03

HEALTHTECH · PLATFORM

Turning competing visions into a configurable scheduling product

Aligned three executive visions around a simpler model and shipped a robust, integrated scheduling solution in approximately six months.

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